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Cognomen Latifah (لطيفة , Latifah , لطيفه ) , in the world, is a common family name. The family name Latifah is characteristic of South-eastern Asia, particularly Indonesia, where it is quite a common surname, Brunei, where it is quite a rare surname, and Malaysia. Measured by absolute frequency, it is commonest in Indonesia, Nigeria, and Morocco. More prevalently, Latifah is the forename as well as the last name.