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Around the globe, 聪 (聪 , Cōng) is a widespread unisex first name. The first name 聪 is habitual in Eastern Asia, particularly China, where it is quite a common unisex name. Very seldom, 聪 is the last name as well as the forename.
聪 is also a name for the fictitious and mythical characters: Jiang Cong , the Jin Ping Mei character.